We are storytellers

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South City PR is a national public relations firm based in Charleston, SC. Established in 2013, South City PR delivers expertise in food, hospitality, cookbook, lifestyle, and boutique hotel public relations. Experts in PR, Marketing, Branding and Social Media, we’re south because we live here, but we’re city because our experience goes far beyond our southern home.

From local, regional and national media outreach to community relations, event coordination, and everything in between, we take the “public” in public relations seriously. We’ll create a successful campaign and foster meaningful relationships with reporters covering your beat, all using the real and wonderful products or services you provide to ensure transparency and build trust.

Challenge Us
S
Public
Relations

If you’re not sure about taking the plunge with us yet, a consultation might be the right thing for you. We can “audit” your marketing practices and deliver a full-report with our recommendations, strategic plan and tips for executing that plan.

Challenge Us
E
Consulting

If you imagine your product or service as your brand message, think of social media as your speakerphone. These outlets provide effective pathways for your content – if you’re careful. Haphazard social media use can overwhelm and turn away your followers, while targeted posts can make your message memorable and poignant. We’ll teach you the ropes by developing tailored messages and producing short & sweet how-to guides for each medium that applies to your business.

Challenge Us
R
Social
Media

Email campaigns, newsletters, advertising services, and collaborative events with likeminded business. All of these things are instrumental. We have the contacts within these industries to make this part of your business plan run smoothly. Let us help you gain more exposure in various mediums. Through strategic planning, our experts will help you achieve the best return on your investment.

Challenge Us
V
Marketing, Promotions
& Media Buying

Don’t know how to read a media kit, write sharp copy or edit for AP Style? That’s because it’s not your job to know those things. Let us take over and contribute this service to your overall marketing plan. Let us help you gain more exposure in various mediums. Through strategic planning, our experts will help you achieve the best return on your investment.

Challenge Us
I
Editing
& Copywriting

When Google is not the sagacious teacher you’d hoped for, we can come to the rescue and draft the kinds of press releases and press kits that stand out to journalists. Let us write and send effective press releases for you and before you know it, you’ve earned some media.

Challenge Us
C
Press Releases
& Press Kits

You know who you are, but sometimes it’s difficult to get that message out in a crowded marketplace. We’ll take a look at all the components of your business and help you set yourself apart. You need to be direct, cohesive, and straightforward with your branding, and we know how to make that happen.

Challenge Us
E
Brand
Messaging

You are probably aware of your competition, but sometimes it’s hard to see where your friends might be hiding. Let us analyze your products, services and place in the market to determine what companies, media outlets and events can help you and everyone else involved.

Challenge Us
S
Strategic
Partnerships

Public
Relations

From local, regional and national media outreach to community relations, event coordination, and everything in between, we take the “public” in public relations seriously. We’ll create a successful campaign and foster meaningful relationships with reporters covering your beat, all using the real and wonderful products or services you provide to ensure transparency and build trust.

Challenge Us

Consulting

If you’re not sure about taking the plunge with us yet, a consultation might be the right thing for you. We can “audit” your marketing practices and deliver a full-report with our recommendations, strategic plan and tips for executing that plan.

Challenge Us

Social
Media

If you imagine your product or service as your brand message, think of social media as your speakerphone. These outlets provide effective pathways for your content – if you’re careful. Haphazard social media use can overwhelm and turn away your followers, while targeted posts can make your message memorable and poignant. We’ll teach you the ropes by developing tailored messages and producing short & sweet how-to guides for each medium that applies to your business.

Challenge Us

Marketing, Promotions
& Media Buying

Email campaigns, newsletters, advertising services, and collaborative events with likeminded business. All of these things are instrumental. We have the contacts within these industries to make this part of your business plan run smoothly. Let us help you gain more exposure in various mediums. Through strategic planning, our experts will help you achieve the best return on your investment.

Challenge Us

Editing
& Copywriting

Don’t know how to read a media kit, write sharp copy or edit for AP Style? That’s because it’s not your job to know those things. Let us take over and contribute this service to your overall marketing plan. Let us help you gain more exposure in various mediums. Through strategic planning, our experts will help you achieve the best return on your investment.

Challenge Us

Press Releases
& Press Kits

When Google is not the sagacious teacher you’d hoped for, we can come to the rescue and draft the kinds of press releases and press kits that stand out to journalists. Let us write and send effective press releases for you and before you know it, you’ve earned some media.

Challenge Us

Brand
Messaging

You know who you are, but sometimes it’s difficult to get that message out in a crowded marketplace. We’ll take a look at all the components of your business and help you set yourself apart. You need to be direct, cohesive, and straightforward with your branding, and we know how to make that happen.

Challenge Us

Strategic
Partnerships

You are probably aware of your competition, but sometimes it’s hard to see where your friends might be hiding. Let us analyze your products, services and place in the market to determine what companies, media outlets and events can help you and everyone else involved.

Challenge Us
South City PR Team

The Team

Angel Powell Headshot

Angel Powell

President

angel@southcitypr.com
Kelen Settle Headshot

Kelen Settle

Vice President

kelen@southcitypr.com
Kerry Welch Headshot

Kerry Welch

Senior Account Director

kerry@southcitypr.com
Sarah Scott Worth Headshot

Sarah Scott Worth

Senior Account Executive

sarahscott@southcitypr.com

Jasmine Powell Headshot

Jasmine Powell

Account Executive

jasmine@southcitypr.com
  • Cru Cafe
  • Cru Catering
  • Gertie’s Bar
  • Lesse Lee Vickers Design
  • Purlieu
  • The 404 Hotel
  • The 404 Kitchen
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Angel Powell Headshot

Angel Powell

President

After graduating from Clemson University with both her bachelor’s and master’s degrees in English, Angel moved to Los Angeles and then New York City and worked as a writer/producer for Showtime Networks, Universal Studios, The WB, Lifetime, and many other networks. She moved back to South Carolina in 2010 and had a successful stint as a food writer for numerous publications, including a position as the founding editor of Eater Charleston, before combining her love for food, writing, hospitality and communications into a public relations career. She has launched numerous bar and restaurant concepts and worked with multiple James Beard nominated chefs and establishments. She also has extensive experience in cookbook PR, including touring with Chefs Thomas Keller and Sebastien Rouxel to promote the Bouchon Bakery Cookbook in 2012. Angel founded South City Public Relations in 2013.

angel@southcitypr.com
Kelen Settle Headshot

Kelen Settle

Vice President

A native of Atlanta, GA, Kelen graduated from the University of Georgia with a bachelor’s degree in history and a minor in communications. In 2006, she moved to Charleston to attend the College of Charleston. While working for her master’s degree, she held various positions throughout Charleston’s growing restaurant industry before graduating with a masters of arts in communication. While in Charleston, Kelen has gained extensive experience in the public relations, marketing and hospitality industries while working with agencies, brands and non-profits. She joined South City PR in February 2015 as a senior publicist before being promoted to Vice President of SCPR in May of 2017.

kelen@southcitypr.com
Kerry Welch Headshot

Kerry Welch

Senior Account Director

Raised in Hawaii, Kerry will say she has been working in the hospitality industry her whole life. After graduating from the University of Hawaii with a degree in Communications, she set her sights on Los Angeles, working in the movie industry. The job was fast paced, and she learned a lot about the field she ultimately wanted to be in, Public Relations. Returning to Hawaii, Kerry worked for an advertising agency where she launched an inter-island airline, ran a Lt. Governor race and helped bid on a $5 billion rail transit project. She moved to Charleston in 2010 where she is raising her two boys and has honed her skills as a Publicist specializing in the Food & Beverage/Hospitality industry and has garnered hits in Garden & Gun, USA Today, Food & Wine and the Associated Press to name a few. She likes connecting with people and never turns down a glass of wine. She is a strategic thinker with skills in crisis communication, copywriting and media planning and buying.

kerry@southcitypr.com
Sarah Scott Worth Headshot

Sarah Scott Worth

Senior Account Executive

Born and raised in Raleigh, North Carolina, Sarah Scott brings southern roots to South City PR. After graduating from the University of North Carolina at Chapel Hill with bachelors degrees in public relations and political science, Sarah Scott began her public relations and marketing career at Ketchum South’s Raleigh office.

A self-proclaimed foodie and mac and cheese addict, Sarah Scott joined the South City PR team in June 2017 as an Account Coordinator.

sarahscott@southcitypr.com

Jasmine Powell Headshot

Jasmine Powell

Account Executive

After receiving her bachelor’s in Communications from the College of Charleston, Jasmine pursued a PR career in New York City. She gained extensive agency experience in multiple industries including tech, oil and gas, and tourism before shifting her focus to hospitality and making a return to South City PR, where she was an intern while in college.

Currently Jasmine handles multiple accounts up and down the East Coast, primarily focusing on the food & beverage industry. She lives in NYC and enjoys traveling in her spare time.

jasmine@southcitypr.com